Wrenfield Studio

For MshHave

Growth Marketing Partnership

A focused 90-day engagement to turn disconnected marketing activity into one measurable growth system.

A rolling green landscape with wild flowers under a clear sky
Client
MshHave
Project
Growth Marketing Partnership
Engagement
90 days
Start
November 2026

The opportunity

Good marketing is already happening. It just needs to work as one system.

MshHave already has the ingredients: a differentiated product, useful customer data and multiple channels capable of creating demand. The opportunity is to connect those pieces around one operating rhythm, so campaigns, content, lifecycle and measurement reinforce each other instead of competing for attention.

90 daysInitial engagement
4Core workstreams
WeeklyOptimization rhythm

Four goals. One growth system.

The first 90 days are about how the marketing works, not about a promised number.

  1. Create one clear growth roadmap

    Align campaigns, content and lifecycle around the same commercial priorities.

  2. Increase creative throughput

    Build a repeatable system for producing and testing campaign ideas.

  3. Improve measurement

    Make channel performance and customer movement easier to read and act on.

  4. Create an operating rhythm

    Replace isolated marketing tasks with a weekly learn, decide and execute loop.

Our recommendation

Recommended approach

Build the growth system before adding more activity.

  1. Strategy & planning

    One 90-day roadmap and one set of commercial priorities.

  2. Campaign execution

    Coordinated paid and organic launches, built from the same plan.

  3. Content & creative

    Messaging, briefs and assets produced on a repeatable rhythm.

  4. Measurement & optimization

    One reporting view and a weekly decision on what to change.

Scope of Work

Four connected workstreams, run as one plan for the first 90 days.

  1. Days 1–90

    Growth Strategy

    • 90-day roadmap
    • Campaign priorities
    • Audience and offer review
    • Channel planning
  2. Days 15–90

    Campaigns

    • Campaign concepts
    • Launch planning
    • Paid and organic coordination
    • Optimization recommendations
  3. Days 15–90

    Content & Creative

    • Campaign messaging
    • Creative briefs
    • Content concepts
    • Asset adaptation
  4. Days 1–90

    Measurement

    • KPI framework
    • Channel reporting
    • Weekly review
    • Experiment tracking

Not included Paid media budgets, photography, video production and website development are quoted separately.

The engagement, at a glance

What the 90 days deliver, measured in work rather than promises.

90 days of engagementOne dot per day of the engagement
14 days of set-up76 days of weekly growth cycles
12 reviewsweekly growth reviews, one decision every Friday
3 channelspriority acquisition channels in Growth Partner, against one in Growth CoreCorePartner

Also included: 24 initial campaign and creative concepts and one shared reporting system. Figures shown for Growth Partner, not historical results.

Selected Work

Three recent engagements, shown for the kind of work, not for their numbers.

  1. Morrow Home: a launch campaign shown on a phone screen
    Morrow Home · Launch CampaignStrategy · Campaign
  2. Common Ground: a campaign visual of red tulips with a typographic texture
    Common Ground · Lifecycle & RetentionLifecycle · Content
  3. North & June: a growth campaign shown on a phone over a green landscape
    North & June · Growth CampaignPaid Media · Creative

The stack behind the work.

We work inside the tools your team already uses whenever possible. The goal is better decisions, not another layer of software.

Existing client account
Analytics

Google Analytics 4

Site and customer behavior, read every week.

AccessYour account
Existing client account
Search & shopping

Google Ads

Search and shopping campaigns, managed by us.

AccessYour account
Existing client account
Paid social

Meta Ads

Prospecting and retargeting campaigns, managed by us.

AccessYour account
Existing client account
Lifecycle

Klaviyo

Email and SMS flows for lifecycle work.

AccessYour account
Included
Reporting

Looker Studio

One shared dashboard for every weekly review.

AccessShared dashboard
Included
Project coordination

Notion

Roadmap, briefs and decisions in one place.

AccessShared workspace

Your costsAd platforms and Klaviyo stay in your name and are billed to you directly. Looker Studio and Notion are included.

Process

Six steps from the first audit to scaling what works.

  1. Audit & Alignment

    Understand the offer, audience, channels and current data.

  2. Priorities

    Define the highest-value opportunities for the first 90 days.

  3. Campaign System

    Build messaging, campaigns and creative briefs around those priorities.

  4. Launch

    Put the first coordinated initiatives into market.

  5. Learn & Optimize

    Review performance and customer behavior weekly.

  6. Scale What Works

    Increase effort behind validated opportunities and remove low-value activity.

Step 1 of 6.

Project rhythm

About 90 minutes a week from your team. The rest of the week is execution, not meetings.

Weeks 1 – 13
  1. Every Monday

    Priorities & performance review

    45 min · your lead and our strategist

  2. Tue – Wed

    Production & campaign work

    Heads-down time · updates in Notion

  3. Every Thursday

    Launches & optimization

    Changes go live · async summary

  4. Every Friday

    Growth review & next decisions

    30 min · what we learned, what changes next

  5. Monthly

    Strategy review

    60 min · with your decision-maker

The first two weeks

What happens in the first ten working days after you sign.

Week 1

2 – 6 Nov
  1. MonKickoff
  2. TueAccess & analytics review
  3. WedOffer and audience review
  4. ThuChannel audit
  5. FriGrowth priorities

Week 2

9 – 13 Nov
  1. Mon90-day roadmap
  2. TueCampaign architecture
  3. WedCreative briefs
  4. ThuMeasurement framework
  5. FriFirst launch plan
By day 10Priorities aligned and the first growth cycle ready to launch.

Investment

Two levels of partnership for MshHave. We recommend Growth Partner. You can switch, and nothing is committed until you accept. Initial commitment of 3 months, billed monthly. Any paid media budget is funded directly by the client and is separate from agency fees.

Choose your engagement — Growth Partner is your current choice
Growth CoreFor MshHave to build the growth system around one primary acquisition channel.
$6,500 / month
What’s included:
  • Growth strategy
  • Campaign planning
  • Content direction
  • Weekly optimization
  • Reporting
  • One primary acquisition channel
Recommended
Growth PartnerFor MshHave to run the full system across channels, with more creative output every month.
$9,500 / month
What’s included:
  • Multi-channel coordination
  • Higher creative throughput
  • Lifecycle strategy
  • Expanded experiment roadmap
  • Priority strategic support
Current choice

Current choice: Growth Partner.

FAQ

The questions growth teams usually ask before starting. Anything else, ask us directly.

Jordan EllisGrowth lead · replies within a day
Ask a question
  1. Within two weeks of acceptance. Week one starts with access, analytics and a channel audit.

Next Steps

Everything is ready on our side. Choose your engagement, confirm the start date and we kick off.

You are acceptingGrowth PartnerFor MshHave to run the full system across channels, with more creative output every month.
Your current choice of the two offers in Investment.Change in Investment
Total investment$28,500 minimumThen $9,500 per month $28,500 minimum
Accepting takes about two minutes. The first monthly invoice follows by email.
What happens next
  1. Choose your engagementGrowth Core or Growth Partner, in Investment.
  2. Confirm scope & start dateWe confirm within one working day.
  3. KickoffWeek one starts with access and an analytics review.

Current choice: Growth Partner.

$0Total

No payment due today · then $9,500 / month